In a world where we are always looking for more options, more technology and more advanced capability, it might seem unusual for a market leader like Cat to create a new line of products with fewer features. Cat decided to go back to the basic principles of product development and sales by accessing their customer’s needs and they found out that what they offered was simply not quite right for some markets. Products are great but were priced a bit too high for some industries where customers didn't necessarily need all the included technology.
A new standby generator series with electrical contractors in mind
Cat generators are well known for their reliability, quality and technology options. While their trusted reputation is what everybody is looking for, the added tech features might represent extra cost that make it harder to sell to customers or fit into a bid quote. Not every project requires all the latest tech, and that is with this in mind that Caterpillar decided to create the Contractor GC series - a basic but high quality line of standby electric generators that are built to last and priced to compete.
As the name suggests, the new Contractor GC series caters to the specific needs of contractors who often operate in the bid spec market.
- Available in 40 kW – 1,250 kW
- Ooffers a new lower price point,
- Easy to install
- Includes 5-year coverage (ESC), like all Cat diesel generators
- Customizable and offered with cold weather upgrades.
In a nutshell, the standby generators Contractors GC series was created specifically for contractors to help them get the best quality and reliability at a competitive price so they can win more bids.
Interested in knowing more about the Contractor GC series?
Watch Caterpillar video
Watch Toromont Cat Power Systems webinar.
